Jan Wäreby has been appointed as the new head of sales and marketing at Ericsson. Previously, Wäreby worked as the senior vice president, head of business unit multimedia as well as a member of Ericsson’s executive leadership team. Wäreby has worked in sales organisations and business development for more than 20 years. He has also worked as the corporate executive vice president and head of sales and marketing at Sony Ericsson Mobile Communications, where he played an integral role in partnering the companies.