The Seabras-1 is the submarine cable system that directly connects Sao Paulo, Brazil, to New York, USA.
Sparkle’s capacity on Seabras-1 is in response to the growing demand for advanced connectivity between North and South America, as well as connecting customers in Latin America with the rest of the world.
Seabras-1 links to backhaul extensions from cable landing points to main points of presence (PoPs) in New York and Sao Paulo, and Sparkle provides easy onward connectivity to rest of world including Europe, Middle East and Africa from the New York metropolitan area through the trans-Atlantic cables, and to Asia via the trans-Pacific cables through high speed routes to the US West Coast.
Sparkle’s customers using Seabras-1 are set to benefit from lower latency on the US-Brazil route which has been developed on a path that bypasses a well-known hurricane risk area. The new route, fully integrated with Sparkle’s global backbone, also increases the overall redundancy of Sparkle’s Americas network as it provides a third option for diversification.
Latin America is witnessing a surge of high capacity deals and with this latest investment Sparkle says that it is fully able to cater to this new demand which is typically coming from OTTs (over the top) and content providers, as well as satisfy the lower latency needs of specific segments like financial institutions and the gaming industry.
Sparkle recently launched a brand new service called Voice & SMS Express (VSE), a traffic delivery platform for enterprises across Voice and SMS. VSE is a fully integrated pay-as-you-go online SMS and Voice platform that provides an end-to-end solution for enterprises, SMS aggregators, system integrators and voice operators.
Additionally only last month, Amos Genish, the Vivendi executive who is now CEO of TIM, hinted at the possibility of the parent company selling part of its stake in Sparkle. Genish was quoted as saying: "There is no need to have 100%" and is reportedly questioning whether it should retain its majority.
