The partnership will provide Dubai-based Middle East Broadcasting Center (MBC), which is one of the largest private media companies in the MENA region, with a dedicated and fully managed video network service on the Telstra Global Media Network to facilitate reliable and high-quality video streaming to Europe.
“Dedicated video solutions for moving content are gaining traction as they allow higher video rates and flexibility in terms of permanent or occasional use,” said Hany Aly, enterprise vice president at du.
“du is increasingly trusted to distribute live content, because we always ensure our solutions are customised for specific needs to maintain the highest levels of quality. Our distribution network offers quick, simple and reliable access to the widest possible range of distribution options, across multiple platforms.”
The Telstra Global Media Network is a worldwide highly resilient network built on a four-fibre path system. The service is specifically designed for the seamless delivery of video content utilising the latest technologies.
Andreas Eriksson, acting head of Telstra Broadcast Services, added: “We are delighted to add du and MBC in Dubai to the Telstra Global Media Network, extending our network capability in the Middle East. We have worked closely with du to add significant value for MBC with this expansion, as well as enabling the creation and delivery of new services in the future. MBC will benefit from our simple, global and seamless solution for content distribution, allowing them to create new revenue streams in a more efficient and faster way.”
The combination of du teleport facilities and datamena data centres enable content owners and players to contribute and distribute content in several ways. In addition, du’s international media network provides superfast, secure and reliable global delivery of video and data.
MBC’s director of MCR and broadcast technology, Nader Mokhtar, said: “We have designed and engineered the video solution with du/Telstra based on our experience, to avoid any single point of failure and to have a redundancy across all levels, fibre cables as well as any equipment along the different paths. In addition to monitoring points at each stage”.
