The week-long initiative begins on Monday, March 8 and will showcase the company’s commitment to closing the gender gap across technology and data centres in the Asia Pacific region, where BDx operates data centres.
The Asia Pacific region is home to some of the fastest-growing data centre markets, but the region has a larger gender gap than other markets, the company revealed.
Research from McKinsey & Company found that on average, Asia Pacific has one woman in leadership positions for every four men.
Globally, approximately four women hold leadership positions for every 10 men in business and politics.
The company said the #BDxTheGap will demonstrate how BDx embraces the advancement of women both internally and at partnered companies.
“Globally, the data centre and technology industries have experienced notable growth with the representation of women, and we want to continue on this path to encourage more women to pursue a career in these sectors,” said Jennifer Spano, Director of Marketing for BDx.
“In what has historically been a male-dominated field, we feel it is vital to celebrate the women at BDx and that we work with on International Women’s Day.
“We’re excited to launch our #BDxTheGap campaign to inspire women and empower them to lead the next generation in these essential industries.”
The company added that #BDxTheGap will highlight the accomplishments of the hard-working women across the BDx ecosystem, with the company planning to continue #BDxTheGap throughout the year.
“The women we’ve placed in key leadership roles have played a tremendous part in making our business a success,” said Braham Singh, CEO for BDx.
“We’re happy to be a part of the conversation to bring more women into leadership roles in the data center and technology industries. We look forward to the positive transformation that will arise as the industry continues to evolve.”
