The deal will accelerate the BICS Group strategy to become a communications platform provider as it looks to deliver a suite of cloud-based omnichannel communications services alongside its existing portfolio.
BICS says that the acquisition will enrich its value proposition towards the telecoms and enterprise markets while the company insists it also has ambitions to expand its Software-as-a-Service (SaaS) solutions to support businesses in their digital transformation.
The acquisition will add a range of cloud-native communications solutions to BICS’ portfolio including AI-enabled voice, multi-channel messaging and advanced analytics services.
Matteo Gatta, BICS Group CEO said: “This acquisition fast-tracks BICS’ vision to become an integrated communications platform company, combining our global reach with software-based applications for a seamless user experience.
“With these new capabilities, we can offer our customers a broader set of tools to quickly and more effectively engage their customers through the power of digital communications.”
3m Digital Networks’ technology will augment BICS’ API-based communications and leverage its cloud numbers to reach more than 200 countries.
The firm says it will also be adding 3m’s SIP-Trunking, and high-quality global voice and messaging coverage to its portfolio.
3m Digital Networks was recognised as a Deloitte Tech Fast company for India and APAC in 2019 as it served over 500 customers and carried more than three billion messages each year. It was awarded for “combining technological innovation, entrepreneurship, and rapid growth”.
Brijesh Kashyap, co-founder and managing director of 3m Digital Networks said: “Our passion is helping businesses achieve unified communications through multichannel customer-centricity. In joining hands with BICS, we will be able to serve our customers in more meaningful ways, and with trusted global reach.”
The deal is subject to customary closing conditions.
