The company says it wants to create “a best-in-class customer experience and a service model that is flexible and responsive to the changing demands of the business environment”.
Mike Tomlinson, the company’s managing director of business, said: “To support our channel and customer experience we have completed phase one of our digital transformation providing a much improved modern, reliable business infrastructure. We now have an innovative, digital platform upon which our future propositions will be launched and we look forward to sharing more exciting news throughout 2022.”
The company said it was working with partners such as Amdocs, Docusign, Adobe, Tariffcom and Astute on the project, described as the first phase of an improved omnichannel experience for customers across telesales, digital sales, indirect partners, and retail sales.
Tomlinson said: “This year the market response to Three Business has been amazing and we clearly have a significant role to play over the next five years and beyond.”
He said the new ecosystem will launch in January for all new customers with a gradual migration of existing customers over the next 12 months.