Juniper Research forecasts that the value of digital and physical goods that people buy with their mobiles will reach $200 billion globally by 2012, compared to less than $100 billion today. The study, Mobile Payments for Digital and Physical Goods, found that digital goods include entertainment and tickets, while physical goods include groceries, gifts and books. This global market sizing report focusses on two major sectors within the mobile payments industry: digital goods payments, like mobile entertainment such as a music track and SMS/barcode ticketing, and physical goods payments, like mobile purchase of almost any consumer product such as a book or DVD using mobile internet or an application.
December 31, 2010